Data storytelling is an effective way to communicate insights from data analysis by using narratives and visualizations.
Work with 9bThe most powerful stories are true stories, and true stories are told with the help of data. However, raw numbers, technical jargon, and in-the-weeds explanations are hard to digest by everyday people. Data storytelling is an effective way to communicate insights from data analysis by using narratives and visualizations. Data-driven stories can take many forms depending on the audience, such as an annual impact report for community stakeholders, or an interactive dashboard with key metrics for funders or board members.
At 9b, one of the first things we do to help organizations think through their data is ask them: What stories do you want to tell? A user story articulates how data will deliver a particular value back to the user. For example, “As an Executive Director, I want to see the impact of our new program, so that I can report to our funder.” Clarifying who wants what data and why (not to mention how) is key.
For our nonprofit clients, grants are an essential part of funding new and existing programs and services. Most grants—proposals and reports—require hard numbers in addition to a compelling story. 9b not only can help pull accurate and relevant data but also help interpret the data and provide meaningful context, making your grant narrative complete.
You want to celebrate the success of your program and you want to learn about ways to build on that success. You can do both with impact reporting. In collaboration with your team, 9b builds one-of-a-kind impact reports that meet the needs of your audience: PDFs, interactive dashboards, slide decks, and more.
Providing meaningful context for your data helps your employees, financial supporters, and clients or customers better understand your organization and see objective value in your work.
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